Question Marks, it can be stated that from the very beginning, the organization has delivered superior service quality to its customers as well as attained maximum customer support from its electronics division. About the model of BCG Matrix, if the electronics division of LG is placed at the upper right quadrant of the matrix i.e. The organization holds both electronics and appliances divisions and delivers innovative products as well as services to its valued customers worldwide (LG Electronics, 2012). It possesses in its assortment numerous electronic products as well as appliances that include televisions, air conditioners, refrigerators, mobile phones, and washing machines among others. Source: (Scribd Inc., 2012).LG Electronics is considered to be a reputed multinational organization in the consumer electronics sector which was initiated in 1958. A pictographic illustration of the BCG Matrix is depicted hereunder. This particular quadrant assists the business organizations to generate maximum profits but is not anticipated for substantial growth of the business.Ĭash Cows are often regarded as the future of business organizations because they possess the tendency to generate huge profits as well as cash but with low growth (Griffin, 2012). Cash cows implies low growth but a high share in the business market. The lower-left position of the quadrant of the BCG Matrix i.e.
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